Wednesday, October 19, 2016

Benjamin - The Reception of Art as either Cultic or Exhibitionistic

"With the emancipation of specific artistic practices from the service of ritual, the opportunities for exhibiting their products increase."

"In photography, exhibition value begins to drive back cult value on all fronts. But cult value does not give way without resistance. It falls back to a last entrenchment: the human countenance. It is no accident that the portrait is central to early photography. In the cult of remembrance of dead or absent loved ones, the cult value of the image finds its last refuge. In the fleeting expression of a human face, the aura beckons from early photographs for the last time."

Walter Benjamin, "The Work of Art in the Age of Its Technological Reproducibility" in Selected Writings, vol. 4, 1938-1940, ed. Howard Eiland and Michael W. Jennings, trans. Edmund Jephcott (Cambridge, MA: Belknap Press, 2006), pp. 257-258.

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